<strong>Have Questions? Our Digital Marketing Pros Have Answers</strong>

Have marketing questions? We have answers! Our digital marketing professionals sat down to discuss some of the most frequently asked marketing questions. FAQ: What is SEO and why does it matter?  Improving the quantity and quality of organic search results begins with search engine optimization (SEO). The purpose of SEO is to increase visibility on […]

SEO Budget, Benefits, and Best Practices

Search engine optimization (SEO) has become an essential part of the marketing mix, and we’re here to break it down when it comes to budget. It’s important to consider short-term and long-term goals as well as the size of your company when determining the appropriate percentage of budget to allocate. Do you want to expand […]

<strong>7 Tips for Choosing the Right Franchise Marketing Agency</strong>

franchise marketing agency

Choosing the right franchise marketing agency to help you grow your franchise system is a critical decision for the success of your franchise business. With the right marketing partner, you can achieve better results and grow your franchise network more effectively. On the other hand, choosing the wrong marketing agency can result in disappointment, lost […]

Social Media Strategies That Work

It’s a fact – social media campaigns work. If used correctly, a great social media strategy can take your brand to the next level and grow your audience exponentially. Set yourself and your company up for success with the right plan. It’s imperative that your social media presents your business in the right way.  Here […]

Why You Need a Marketing Audit

Of course you’re pursuing success for your business but how do you make sure your marketing is doing the same? By getting a marketing audit, of course! These provide in-depth reviews of your company’s current marketing practices, including strategies, tactics, and performance. When you conduct a marketing audit, you can gain invaluable insight into your […]

Marketing Trends to Watch For in 2023

If there’s one thing you can count on in digital marketing, it’s evolution. And in 2023, digital marketing is projected to be more important than ever with rapidly changing trends and creative directions. Stay ahead of the competition and check out what 2023 has in store. 1. AI-powered marketing: AI-powered marketing tools are becoming increasingly […]

Demand Generation vs Lead Generation: What’s the Difference?

Demand Generation vs Lead Generation Demand generation and lead generation are two important concepts in the world of marketing, but they are often confused or used interchangeably. While they are related, they are not the same thing. In this blog post, we will explore demand generation vs lead generation, and how they are used in […]

Get to Know Blueprint

We sat down with C Squared Social’s Marketing and Strategy Director, Katerli Crail, to chat about how Blueprint is transforming the way companies select a marketing partner. Why revamp your marketing efforts in Q1? Simple: new year, new marketing. Maybe you’ve decided it’s time to work with a digital marketing agency. You’ve done your due […]

New Year, New Quarter, New Objectives

You might have a list of New Year’s resolutions, but does your business? Q1 is an exciting time to analyze where you’re at and chart a course to crushing your goals. The question that leaves everyone stumped: where do I start? Reflect The Q1 marketing playbook begins with reflecting on the previous quarter and year. […]