Boise-Based Marketing Agency Earns Spot on Best Places to Work in Idaho List for Second Year Running


C Squared Social Recognized for its Positive Workplace Culture and Employee Satisfaction

Boise, ID: May 2, 2023

For the second consecutive year, C Squared Social has been recognized on the list of Best Places to Work in Idaho, an annual collaboration between POPULUS, an HR and marketing research firm, and the Idaho Business Review, highlighting the top workplaces in the state.

Founders (and brothers) Caleb and Cassidy Crail started C Squared Social because there was a lack of effective digital marketing services for small businesses like their own. As the venture grew, “we realized we didn’t want to spend our days in a stuffy cubicle, so we created a company culture that is collaborative, creative, and just plain fun,” says Cassidy. “But ping-pong, beer, and snacks only go so far. That’s why we offer full health care, 401K with company match, a flexible schedule, and plenty of growth opportunities.”

The agency’s commitment to fostering a positive and supportive work environment is echoed by its employees. “Working at C Squared Social has been the best decision of my career,” says Marketing Strategist, Mariya Alcazar. “The culture here is vibrant and supportive, and I feel like I’m making a real impact on the success of our clients. If you’re looking for a fast-paced, dynamic work environment with incredible people, C Squared Social is the place for you.”

The Best Places to Work in Idaho award is based on the feedback of employees, which makes this achievement especially meaningful. Neelab Kanishka, Business Development Manager, praised the agency for its vibrant and supportive work environment. “Having been in the workforce for many years, I can say with confidence that C Squared is the most vibrant, rewarding, and supportive place I have had the pleasure of working at.” 

To learn more about C Squared Social and the company’s innovative digital marketing services, visit


About C Squared Social
Established in 2012, C Squared quickly became one of the top 50 fastest-growing marketing agencies in the nation. What started with a pair of ambitious brothers has evolved into a tech-forward agency with over 70 employees and offices in Boise and San Diego. 

Media Contact:
C Squared Social
Tina Frost
Director of Internal Development

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